Founded on Innovation and Industry Expertise
sigmanovaes was born from a simple observation: whilst large enterprises had access to sophisticated analytics platforms, small and medium-sized beauty businesses were left to make critical decisions based on intuition alone. Our founders, combining decades of experience in data analytics and the beauty industry, set out to bridge this gap.
Based in Dudelange, Luxembourg, we've positioned ourselves at the heart of Europe to serve beauty businesses across the continent. Our location provides us with unique insights into diverse market dynamics whilst maintaining our commitment to European data protection standards and business practices.
Since our inception, we've focused exclusively on the beauty and wellness sector, developing deep domain expertise that enables us to create analytics solutions that truly understand the nuances of salon operations, client relationships, and industry-specific challenges.